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  • Writer's pictureMaritza Garcia

5 Best YouTube Hacks to Grow Your Business

Updated: Dec 10, 2022

YouTube is one of the best platforms for content creators and business owners. It is free, easy to use and has a huge audience. But there are some things that you need to know before getting started.


What are the Benefits of Having a YouTube Channel?


YouTube is a video-sharing website with billions of visitors every month. It can be used as a marketing tool for your business, or as an online platform for your creative skills. And it’s not just a place where people watch videos - it’s also where they share their opinions on what they liked and didn't like about those videos!


Here are 5 YouTube hacks that help in growing your business.


#1 SEO is Vital in YouTube Rankings


YouTube is the second largest search engine after Google and it has a huge potential to generate traffic. It's a great place for SEO because YouTube videos rank higher in search results than other videos on the web.


This section will focus on how to optimize your YouTube channel for SEO and what are some of the best practices.

  1. Make your video description compelling: you should include keywords that are relevant to your video, as well as a link to your website or blog if you have one.

  2. Use keywords in your title: You can use up to 30 characters for the title, so make sure you use them wisely! The first three words should be relevant and then follow with an informative sentence about what people will learn from watching this video.

  3. Use tags wisely: Tags are used by people who want to find similar videos, so make sure you are using them correctly!


#2 Make Sure to Use Call to Actions (CTA)


A call to action is a phrase that encourages the reader to take an action. It could be clicking on a link, subscribing to a channel or buying a product. The call to action is usually at the end of the content and it is usually in bold text. Additionally, it should be clear and concise, but also memorable and stand out from the rest of the content.


YouTube has its own CTA button that you can use for your videos on YouTube. You can place it at the end of your video when you're finished with it and it will ask people if they want to subscribe, share or comment on your video. YouTube has a very limited number of CTAs on their platform, but they are still able to generate a lot of revenue. This is because CTAs are important for any form of content marketing.


  • Engagement CTA — An engagement CTA is where you encourage your viewers to comment and like the video, then subscribe to this channel. An engagement CTA helps you grow your channel and keeps your audience engaged.

  • Offer CTA — An offer CTA is an action that you want someone to take with your service/product. Engagement CTAs are common on YouTube and many people avoid asking for something in return. This hack can be really powerful.


#3 Your Content Matters

"YouTube is not just a place to watch videos. It's also a place to create them."

YouTube is one of the best platforms for video content. It has millions of users, billions of hours watched and billions of views every day. YouTube’s reach is so vast that it’s hard to find someone who doesn’t use it at least once in their life.


Here are tips in maximizing your YouTube content:

  • Prioritize in creating shorter videos that are more easy to digest.

  • Work smart and repurpose any piece of content that you’ve previously used.

  • Leverage YouTube shorts as they are becoming a fast-growing trend in the content creation space.


#4 Learn to Engage with Your Viewers


YouTube engagement is the measure of how much a YouTube channel is being interacted with. It is important to note that engagement on YouTube can be measured in different ways. For example, a video can have a high number of views but low number of likes and dislikes. This would show that not many people are engaging with it. On the other hand, if a video has a high number of likes and dislikes, this would show that people are engaging with it more than they are not.


In order to engage viewers on your YouTube channel, you should create videos that will interest them. If you make videos about topics that they care about or things they want to know more about then they will be more likely to watch them and interact with your content. Additionally, viewers are more likely to engage with a video if they find it interesting.


The first few seconds of the video are the key to hooking viewers and getting them to watch your video. Another good way to get viewers hooked is by using a storytelling technique in your videos. This will make the viewer want to watch your video until the end and share it with their friends.


#5 Consistency is Key


Consistency is the key to success in the long-term. YouTube has been doing this for a while and it's working.


YouTube has been able to maintain its dominance as a video platform by being consistent over time. They have been consistently adding new features and improving their existing ones, which have helped them stay on top of things. It is important to be consistent over time with the content you create. This will help your viewers and customers know what to expect from you. It also helps with your branding and marketing efforts.


The most successful YouTube channels are the ones that have consistency when it comes to their content. They are able to maintain a level of quality that their viewers can count on, which in turn helps them grow their following.


Fusing YouTube and Marketing Together


It is important to use YouTube as a marketing tool. It is a place where you can create content and share it with the world. You are your own marketer and you have control over what you want to do with your videos. You can upload them on your channel, promote them on other social media platforms, or even just share them with friends and family.


YouTube is a great way to reach your target audience. But, it is not enough to just post videos on your own channel. You need to create a strategy that integrates YouTube into your overall marketing strategy. It is not just a video-sharing site, it can be integrated into your marketing strategy to help with branding, lead generation and sales.


Keep these 5 hacks in mind as you work your way through developing your presence in the YouTube space!


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